Slow fashion is the art of thoughtfully creating, consuming, and appreciating clothing.
WHAT SLOW FASHION IS:
- Made from sustainable raw materials
- Locally sourced, produced or sold in smaller stores rather than mass chain stores
- Offer fewer, more specific styles per collection
- Considers ethical working conditions
- Opts for sustainable materials with low-impact options
Slow fashion encourages us to consciously purchase garments at a higher quality and to take better care of them. As a slow fashion designer, Jennifer Harris at Juniper Sparrow sources natural materials to build her versatile, elevated casual designs. Each garment is hand-crafted recognizing that it may be a timeless (and often season-free) item of a curated wardrobe.
WHAT SLOW FASHION IS NOT:
Slow fashion is the opposite of fast fashion. Fast fashion is inexpensively mass producing garments for chain retailers.
- Cheap or abusive labor practices
- Garments duplicated from runway shows, trend, or other designers
- Made from unsustainable, high-impact raw materials
- Wear out quickly encouraging faster consuming and a need for more clothes